85% of the Top 100 Global Brands Use Crowdsourcing – Here’s How
For the first time since 2006, a report takes a step back to look at the evolution of crowdsourcing over time and help you see clearly. The « State of Crowdsourcing 2015″ trend report uses objective...
View ArticleThink Of The Value Crowdsourcing Brings To NESTLÉ Brands
Are you a marketer at NESTLÉ? What if a community of over 330,000 creatives worked on your brand’s challenges in 2016? As you finalize your marketing plans, think of the value crowdsourcing can bring....
View ArticleThink Of The Value Crowdsourcing Brings To MONDELEZ Brands
Are you a marketer at MONDELEZ? What if a community of over 330,000 creatives worked on your brand’s challenges in 2016? As you start to think about your marketing plans for next year, think of the...
View ArticleHow P&G Uses Crowdsourcing To Build The #ChangeDestiny Brand Platform With...
To strengthen its connection with younger consumers, SK-II was looking for fresh ideas to develop and communicate its #ChangeDestiny platform. With 75% of its members being Millennials, the eYeka...
View ArticleWe Have Spent A Fantastic Year With P&G 💕 Let’s Make 2016 Even Better!
In 2015, Procter & Gamble was eYeka’s #1 client! The community has generated over 4,200 raw creative entries for 31 projects from across P&G’s main hubs in Cincinnati, Geneva, Singapore, Panama...
View ArticleC’est Le Nord! Rejoignez-nous au #ComEnOrDay2016 à Lille le Mardi 8 Mars
Comment réhabiliter la publicité ? Est-il possible que la publicité émerveille de nouveau et joue son rôle de vecteur des messages de communication commerciale ? Comment la publicité peut-elle encore...
View ArticlePantene & eYeka – One Creative Idea, Multiple Touch Points, Great Results
“If you build it, they will come”. Every seasoned marketer knows that a successful launch of a new product requires a great idea and an excellent launch execution. According to Nielsen, “nearly...
View ArticleeYeka’s eYe on the Crowd – The Changing Beauty Landscape
The idea of beauty has come a long way. Media has played a big role in defining beauty standards and what can be considered beautiful or not. Over the years, this has conditioned consumersí minds with...
View ArticleTime to Lose the Box! Challenge Conventional Thinking by Co-creating with...
On 15th March, 2017, AMSRS (Australian Market & Social Research Society) invited Francois Petavy, CEO of eYeka to talk about how brands challenge conventional thinking and build competitive...
View ArticleCreative Crowdsourcing Leader eYeka Releases 2017 Industry Report and...
One year after celebrating the 10th birthday of crowdsourcing, eYeka publishes the 2017 State of Crowdsourcing report, highlighting the accelerated pace of change of an industry that has entered the...
View Article
